Heads up, adventurers!
We will be having a Lunar New Year’s Gem Sale! It will go live tomorrow.
An actual sale or just more gems for the same amount of money?
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It’s the same kind of sale that we normally have, so will be bonus gems like in the past.
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Technically, that question is just semantics. An “actual sale” that say, knocks down the price of the 100 gems from $5 to $4 would be the same as buying 125 gems for $5.
Same for Buy One Get One free. You’re just paying half price for both.
Unless you are working on a budget and you just cannot scrap together the 5$ need to buy, when you hear there is a sale the typically reaction would be that the amount of money needed would be reduced thus possibly falling within your limited budget.
What they are doing is not really a sale as the price is not reduced, the quantity of gems is simply increased which, while maybe semantics, is an important distinction in this case.
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Valid point for retail sales. Microtransactions are another beastie tho
At least they got rid of the annoying flashing gem icon from the shop.
I happily endorse this sale (sale or not) 
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If the deals are right for me I’ll buy. I don’t mind micro transactions- as a matter of fact I like having options. I’m also not against anyone trying to make an extra buck.
It’s always a sale because normally 100 gems are a $40 value, right?
Would you pay 40$ for 100 gems?
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They also will tell you the item on sale is worth 50x and is a discount of 75 off regular… When there never was a regular higher value for the package. That’s always been the price. Deathknight and typhoon, anyone? When have these items NOT been the same price as 4 years ago? It’s not a sale when it’s offered at the same price as it always was since day one. It’s marked that way as an illusion you’re getting a discount. Sucker born every minute. The publishers don’t know how “sale” works other than description trickery.
But not to take from dev salary, I do back the flash gem price. That is worth a 5 pop.
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Salty: I see you mention when the sale goes live – Can you also indicate how long it is expected to last, please?
Thank you! -EG
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Thanks for reminding them. 
Lol
(It’s back)
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Ooops… 
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This is mentioned in the News tab in-game - 1 (Gems of War) day with reset - reset included!